We provide the services you need to supplement the capabilities you already have
World Class Marketing
We leverage 25 years of expertise building audiences for games. Powered by the Ayzenberg Group, we have the Triple-A talent to execute world class marketing executions at any scale.
We love breaking from convention and offer scalable marketing. Everything you need. Nothing you don’t.
Reach
Identify target audience and channels to reach them (e.g. social media, influencer marketing, advertising)
Develop and execute acquisition campaigns (e.g. pre-registration, launch campaigns)
Measure the effectiveness of campaigns and continuously optimize them.
Retention
Monitor player behavior and engagement levels to identify opportunities to improve retention.
Implement engagement strategies such as in-game events, player-generated content, and rewards programs.
Build a strong community through social media and forums to foster player relationships and create a sense of belonging.
Revenue
AnalyzE player behavior and spending patterns to identify monetization opportunities.
CollaboratE with game developers to implement and test monetization features (e.g. in-app purchases, subscriptions).
OptimizE monetization KPIs by continuously measuring and adjusting pricing and other revenue-driving features.
What We Do
Creative, driven by data, shared with vision. It’s what we do for our partners, and here’s how we do it:
We listen. Data is everywhere around us; the trick is turning that noise into insight. We’ve got pioneering analysts with proprietary cyborg ears all over the web and social media—curating and interpreting, informing everything we do in real-time, allowing us to stay always in front of what consumers want.
We create. The best creative is born through Idea Darwinism. At ALG, concepts can come from anywhere and anyone. But when it’s time to execute, all our mingling people work, think, and create together, fluidly Voltroning into a slightly different super-machine for every game. The ecosystem we live in doesn’t stay in compartments, so neither do we.
We share. We’re not above the trendiest trends, but our real passion is to stay in front of them. From the latest and greatest in culture to whatever sci-fi tech is coming around the bend, we care deeply about how we share your game’s story. That’s why we include a social perspective in every one of our campaigns, so we can bring you to where your audience is engaged.
Listening. Creating. Sharing. Nimbly bringing it all together: that’s what we do. And we can do it for you.
